Wondering what Japan is saying about Fusion-io? Tweets can be hard enough to decipher let alone translated tweets...
Here are some tips on translating Tweets with Refine and Google Translate REST api.
- Imported data into Google-Refine remember to specify utf-8 character encoding on import. - You need to get a Google Translate API key - Tweet text column drop down select Edit column - Add column by fetching URLs... "https://www.googleapis.com/language/translate/v2?key=<access-key...goes here>&target=en&q=" + escape(value.substring(0,140),"url")
- The above creates a new column with the Translation json, now to parse, Use the add column based on this column command. - below gets the text value.parseJson()["data"]["translations"]["translatedText"] - below get the predicted Language code value.parseJson()["data"]["translations"]["detectedSourceLanguage"]
Some very wildly different results when comparing Twitter User Language, DataSift Prediction, Google Translation Prediction... check out the Google-refine text facets below:
Tough day of trading for FIO 25.50 -4.84 (-15.95%)! I started my brand tracking data capture for FIO today, capturing all(yep all) Tweets, FB posts, a few others... Interesting day to start following Fusion-io Q2 results last night.
Tweet from highest Klout score of 61 with 9,409 Twitter followers: regvulture - The Register: "Fusion-io revenues flash upwards: Market punishes Fusion for margin fall. Server flash array vendor Fusion-io saw http://t.co/YNbdov3G"
Tweet from user with most Twitter followers: 11,331 with a Klout score of 52 SeekingAlpha "Disappointing Margins Crush Fusion-io: Storage Wars Heat Up http://t.co/EZyZnyBR $OCZ $STEC $FIO"
Each article mentions some possible FIO competition. The Register mentions "EMC's Project Lightning" and SeekingAlpha "OCZ Tech (OCZ)". I wonder who may be caught in Innovators Dilemma? Is EMC really not putting their A+ team and priority into Flash because their MBA's made a graph that showed this cannibalizing their core business model? If EMC doesn't cannibalize/disrupt their business model someone else will. Is Fusion-io brushing off lower sticker cost OCZ Flash solutions because they don't have the fastest X per Y performance and only meet a niche that is not as profitable...now? OCZ < Fusion-IO < EMC =?
I am personally still bullish* on FIO. The public company curse of balancing cashflow for public display every 3 months must be a nightmare for a startup. Brand building, engaging new clients and verticals in proof of concepts, tweaking manufacturing for new product... I would expect these investments to pay off.
Data capture running, predictive model building starting soon ...
Had the amazing luck to run into two of my favorite athletes of all time at the same time during the Salt Lake City Outdoor Retailer show. Arguably Chris the best climber and Jeremy snowboarder of all time.
I highly recommend LucidCharts for flow charts and simple graphics, very slick! The word map cloud was created with the the classic Wordle. The above is a draft graphic for a research project using CrowdFlower to build a training dataset for Google Prediction API's cloud machine learning systems. Looking forward to crunching marketing data in my next modeling project!